A lifestyle brand for the dreamers. For the doers. For all of us.

NP was birthed from the idea that this town is worth the sweat it takes to get here. A town of achievers, believers, and hard working hustlers. All passionate about what it means to be Nashville Proper. We are classic roots. Proud of who we are and who we aspire to be… a landscape of dreamers woven together by this city and its people. Our sense of community is second to none… with it, we’ll be stronger, united and chase dreams together.

Join the tribe and embody the spirit of Nashville.